Each semester, universities are presented with the challenge of increasing student enrolment in a market that is consistently competitive. Over half a dozen universities have already seen the benefits of using CUEX FIRST to increase their student enrolment. These universities see increased completed online applications, increased appointments with an admissions officer booked online, and increased overall enrolment and revenue. In addition to this very important goal, CUEX FIRST's services provide universities with important marketing and web statistics to improve their enrolment process.
To attract a generation whose medium of communication is text/instant messaging, in addition to traditional voice and email services, CUEX FIRST offers Live Chat to recruit students one-on-one in an accessible environment. Chats are initiated by students at the moment they need help. Most students indicate a preference for chat over both the telephone and office visits. Students who used online chat services provided by CUEX FIRST gave it a 97% approval rating of excellent or good.